Leading strategic projects and performance improvement initiatives for the Director (Service Businesses) by coordinating cross-functional inputs, driving enterprise CRM adoption and process digitization, tracking key corporate milestones, and synthesizing insights across the company's logistics and travel businesses to support board-level, data-driven decision-making and brand strengthening.

• Led sales and marketing initiatives across Kolkata, Haldia, Visakhapatnam, and the vast hinterland.
• Built and managed a high-performing commercial team, achieving a threefold (3x) revenue increase in five years.
• Managed strategic key accounts with intense focus on customer retention, expansion, and aggressive private sector penetration.
• Played a key role in developing and launching the company's Rail Logistics vertical.
• Spearheaded branding efforts for the SBU and represented Balmer Lawrie as a keynote speaker at national trade exhibitions and events.

• Expanded import and export container handling business across Kolkata and Haldia port clusters.
• Conducted thorough commercial reconciliations of problematic debtors, successfully resolving historical disputes.
• Cultivated enduring relationships with Customs House Agents (CHAs) and shipping lines alongside a major portfolio of importers and exporters.

• Successfully developed hinterland business in Maharashtra through extensive customer visits and consultative relationship building.
• Gained domain mastery in the formal tendering procedures of Public Sector Undertakings (PSUs).